Outbound Telemarketing
Case Study

Client: Building Product Manufacturer

Marketing Goal: Utilize outbound telemarketing to identify qualified bid opportunities with General Contractors nationwide on large Public and/or Commercial Projects.

Methodology: Outbound Telemarketing Reps accessing web based project data and researching/identifying qualified opportunities. Prospects are called and contract, bid update and competitive cost update information is captured and passed on to internal Client resources for submittal of bid and/or re-bid.

Result: Closed bids are up 33% increase over the previous year. This project continues to run daily.


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Insurance Appointment Setting

Should you participate in a Lead Program? Take this Quiz - True or False?
Are you a skilled lead generator?
  (Most producers are not skilled lead generators)
   

Do you love to “sit down & make phone calls” to set appointments?
  (Most producers do not like to sit down and make phone calls)
   
Telemarketing and Lead Generation Services by Alliance Direct Marketing
 TOP Producers submit more applications when they FOCUS on
 SELLING (not prospecting)?
     (Top Producers spend their time in selling opportunities)
 
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